Commerce & AI Reporter (Freelance) – Digital Commerce 360
July 2024 - Present | Remote
- Report on ecommerce, earnings and applied AI for a global audience of 250K+ readers.
- Turn earnings calls, filings, interviews and market research into industry-specific stories for busy readers.
- Cover how retailers use AI and digital tools to shape customer experiences.
- Recognized as a top-performing contributor in the SEO ranking system.
Senior Writer & Editor – Inside.com
Aug 2017 - Feb 2025 | Remote
- Wrote and edited daily newsletters for a business-focused audience of executives, investors and founders.
- Led coverage for Inside AI and Inside Tech newsletters, choosing timely stories and translating complex topics into reader-friendly briefings.
- Grew newsletter readership 2x to 150K+ subscribers while maintaining open rates above 30%.
- Helped edit and coach a 15+ person newsroom, setting standards for newsletter style.
- Worked with engineers to develop an AI model to generate news updates for app subscribers.
Book Author (Contract) – Write Stuff Enterprises
Aug 2016 - July 2017 | Remote
- Authored 13 chapters of “Solar Flair: The History of First Solar,” later published under the CEO’s byline.
- Interviewed founders, executives, and engineers to produce a long-form narrative about First Solar’s contributions.
Editor – International Artist Publishing
Dec 2015 - June 2016 | Scottsdale, Ariz.
- Edited features and managed writers, production schedules and deadlines for two international arts magazines.
- Interviewed professional artists and wrote long-form features about their work.
Senior Journalist – The Arizona Republic (Gannett)
2007 - 2015 | Scottsdale, Ariz. & Remote
- Covered Scottsdale, Cave Creek and other Northeast Valley communities for The Arizona Republic, azcentral.com, The Arizona Business Gazette and USA Today.
- Reported on local government, elections, growth and development, tourism, local businesses and things to do.
- Built sources across City Hall, neighborhood groups and business communities while covering public meetings and breaking news.
- Co-reported a Pulitzer-nominated investigative series on taxpayer-funded pension costs across Arizona cities and the U.S.; earned awards from the Arizona Press Club and Society of Professional Journalists.
- Adapted to a changing newsroom by covering multiple communities independently, balancing investigative work with reader-focused stories on events and local life.
- Created photos, social posts and videos to accompany local stories
- Selected for the newsroom’s data team and mentored student journalists at editors’ request.